Challenge
Outlets operate semi-independently with limited cross-property visibility. POS, mobile ordering, and signage often rely on disconnected or aging networks. Loyalty and gift card programs leak revenue to organized retail crime.
Cisco Solution
Meraki plus Cisco Spaces and captive portals trigger location-aware offers and lift conversion of those offers. Catalyst SD-WAN with LTE failover protects POS and mobile ordering revenue. Meraki MV helps distinguish paying customers from noise, and Splunk fraud analytics targets the four ORC typologies.
Business Impact
Total ancillary revenue per occupied room (TAR/OR), spa attach rates, and F&B cover-to-conversion can increase through location-aware offers and improved visibility for associated outlets. For a median upscale resort, non-room revenue gains and fraud reduction can contribute high-seven-figure annual value.
Challenge
Outlets operate semi-independently with limited cross-property visibility. POS, mobile ordering, and signage often rely on disconnected or aging networks. Loyalty and gift card programs leak revenue to organized retail crime.
Cisco Solution
Meraki plus Cisco Spaces and captive portals trigger location-aware offers and lift conversion of those offers. Catalyst SD-WAN with LTE failover protects POS and mobile ordering revenue. Meraki MV helps distinguish paying customers from noise, and Splunk fraud analytics targets the four ORC typologies.
Business Impact
Total ancillary revenue per occupied room (TAR/OR), spa attach rates, and F&B cover-to-conversion can increase through location-aware offers and improved visibility for associated outlets. For a median upscale resort, non-room revenue gains and fraud reduction can contribute high-seven-figure annual value.
HOSPITALITY OPPORTUNITY #3
Grow non-room revenue across F&B, spa, and retail
Ensure seamless and rich Wi-Fi digital guest experiences
Mitchells & Butlers runs roughly 1,700 venues and 46,000 staff on Cisco and Meraki, an at-scale proof point for outlet-led hospitality operating on one network.